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Nisha Pansari

𝑼𝒏𝒄𝒐𝒗𝒆𝒓𝒊𝒏𝒈 𝒕𝒉𝒆 𝑻𝒓𝒖𝒆 𝑷𝒐𝒘𝒆𝒓 𝒂𝒏𝒅 𝑷𝒐𝒕𝒆𝒏𝒕𝒊𝒂𝒍 𝒐𝒇 𝑪𝒐𝒍𝒐𝒓 𝒊𝒏 𝑪𝒐𝒖𝒕𝒖𝒓𝒆 𝑭𝒂𝒔𝒉𝒊𝒐𝒏

At WNW Kolkata, we understand that colour is more than just a visual element—it's a powerful force that evokes emotions, tells stories, and creates connections. The psychology of colour in Couture fashion plays a pivotal role in shaping perceptions and influencing the choices of Brides and Grooms.


The Emotional Impact of Colour

Colours have the unique ability to evoke a range of emotions and set the tone for any occasion. In the realm of bridal couture, the right colour can transform a wedding dress for a couple into a statement of love, joy, and celebration.

  • Red: Red is often associated with passion, power, and love. In Indian weddings, a red celebrity wedding lehenga symbolizes auspiciousness and is a timeless favourite for brides.

  • Pink: Representing romance and femininity, pink adds a touch of dreaminess and elegance to bridal attire. A pink bridal lehenga can make any bride feel like royalty.

  • Gold: Embodying luxury and opulence, gold is often used in embroidery and embellishments to elevate the grandeur of a wedding couple dress.


    Collage of traditional bridal outfits in red, pink, beige, and gold with intricate embroidery and jewellery.
    Elegant bridal ensemble with intricate embroidery and timeless charm.

Cultural Significance of Colour

Each culture has its unique relationship with colours, deeply rooted in traditions and symbolism. At WNW by Harsh & Ankesh, we honour these cultural significances in our designs:

  • A color wheel with various hues and shades arranged in a circular pattern, showing the relationship between different colors.

    White: In many Western cultures, white represents purity and new beginnings. However, in Indian weddings, white is often avoided due to its association with mourning.

  • Green: Green symbolizes fertility, life, and prosperity. It is a popular choice for bridal wear in certain Indian communities, representing new beginnings.

  • Blue: Although less traditional, blue signifies tranquillity and stability, making it an emerging choice for modern bridal couture.


Creating Harmonious Colour Combinations

Crafting the perfect colour combination for bride and groom is essential for a cohesive and stunning wedding look. Some popular combinations include:

  • Red and Gold: This classic combination exudes royal elegance and is perfect for traditional weddings.

  • Pink and White: Offering a soft, romantic feel, this duo is ideal for a dreamy and contemporary wedding.

  • Lavender and Silver: This modern combination adds sophistication and luxury to wedding attire.

    Alt text: Three women dressed in traditional Indian lehengas in purple, red, and pink with intricate embroidery, standing against ornate indoor and outdoor backdrops.

Best Fabrics for Lehenga

The choice of fabric can enhance the colour and overall look of a lehenga. At WNW Kolkata, we offer the best fabrics to complement our intricate designs:

  • Silk: Known for its richness and elegance, silk is a top choice for bridal lehengas. It enhances the vibrancy of colours and drapes beautifully.

  • Velvet: Velvet adds a luxurious feel, making colours appear deeper and more intense.

  • Organza: A lightweight and sheer fabric, organza works well with pastel colours and intricate embroidery, creating a modern and ethereal look.

    Fabric swatches showing sheer golden organza, smooth beige silk, and rich deep pink velvet, highlighting their distinct textures and colors.

Influence of Celebrity Fashion

Celebrities often set trends in the fashion industry, and their choices can significantly impact bridal couture. The celebrity bridal lehenga worn by famous personalities often inspires brides-to-be to opt for similar colours and styles, making them a source of inspiration for wedding couture.

Celebrity Actor Giorgia Andriani graces the cover of Fablook magazine, wearing an exquisite red WNW lehenga adorned with intricate embroidery. She accessorizes with elegant Indian jewelry, capturing the essence of timeless elegance and glamour.

Conclusion

At WNW, we believe that understanding the psychology of colour is essential in creating bridal couture that resonates deeply with our clients. The right colour combination can transform a couple wedding dress into a masterpiece of emotion and beauty. Whether you're looking for the perfect colour combination for bride and groom or the finest fabric for bridal lehenga, WNW is here to make your wedding dreams come true. Explore our collection and experience the magic of colours in couture fashion.




 


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